John Ashworth

Communications Lead

John is an award-winning communications professional with over 15 years’ experience of designing and delivering strategies that support the delivery of public services.

Specialising in communications, marketing and stakeholder engagement, John excels at translating complex government programmes and policy priorities into clear, easily understood and successful engagement strategies. This includes flagship national programmes such as the Work Programme and the NHS Friends and Family Test.

John’s experience across the contract lifecycle includes public affairs and PR, helping organisations be clear about their offer, their messages and the best way of reaching their target audience; bid writing and critical review; multi-channel communication; crisis handling; and partnership development.

John has been working to support AELP develop its communications and engagement strategy since January 2017.